Interprox
Interdental Brushes
The company was in the middle of a new rebranding. Our animations had to adapt to what had been created so far and enhance it, as they were going to be the core of the launch together with the website.
Together with the client we opted for an organic but aesthetic look, which would take into account the client’s sensitivity, but without losing the necessary scientific precision.
The narrative was built on a capsule system, so that the animation was easily divisible to monetize it in several clips for networks, explaining the advantages of its brushes in the diferent areas
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